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Don Reinertsen




Don is the President of Reinertsen & Associates, a consulting firm specialized in the management of product development. He has worked with leading product development organizations for over 30 years, and taught executive courses at Caltech for 15 years.

He is the author/co-author of three best-selling books on product development, and his thinking has quietly influenced many of the leading edge thinkers on agile software development. He is particularly known for his focus on economics and on the science behind lean and agile methods. His latest award winning book, 
The Principles of Product Development Flow: Second Generation Lean Product Development, has been praised as, “… quite simply the most advanced product development book you can buy.”